1. An Opt-in email marketing campaign can produce higher response rates than any other form of advertising on the Internet.

  2. Opt-in email can personalize and individualize each message.

  3. Customers receiving your message have asked to see it.

  4. Opt-in email is one of the least expensive and most cost effective forms of targeted advertising available anywhere.

  5. Your opt-in marketing campaign can pinpoint and reach very specific markets.
    You can reach your market with a time-sensitive offer very quickly.

  6. Our list management & merge/purge guarantees no duplicate email addresses. Customers will receive only one copy of your announcement.

  7. Eliminates the expense and delay of graphic design, printing, postage, handling etc. required in old fashioned direct marketing.

  8. Tracking 'bounces' insures that every address is valid, and you pay only for delivered mail.

  9. Your opt-in campaign begins a one to one relationship with people who may develop into long-term customers.

  10. Opt-in e-mail can broadcast thousands of messages quickly, efficiently and effectively.

  11. Opt-in can deliver text, audio, HTML or rich media formats to maximize message impact.

  12. Your message will be seen. People spend 62 percent of their time online reading, answering or penning e-mail.

  13. Response is quick making special offers feasible.

  14. Messages can be easily forwarded, so an offer can wind up in the inbox of friends and associates.

  15. Every aspect of the response is measurable, allowing instant evaluation and adjustment.

  16. With an on-going promotional campaign, consumers become more familiar with your site each time they see it.

  17. You are always sure people will want to see your next announcement - they will opt-out and tell you if they don't.

  18. Transactive e-mail allows instant purchases within the e-mail message.
    Opt-in can guide your customers to the next step in the sales process - your Website, 1-800 recording, live operator, local store, your sales people, fax on demand, autoresponder or office.

  19. Response happens quick and doesn't dribble in, so you can set up your people to handle it.


400 So. Beverly Dr., Suite 214
Beverly Hills, CA 90212
Email: sales@opt-email.com
Ph: (805) 569-2678 Fx: (805) 898-9451

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